LAC is hosting an international conference dedicated to George Gershwin – Diventare George Gershwin – featuring two days of talks, presentations and concerts open to the public. The event, organised by LAC Lugano Arte e Cultura, IULM University Milan and Franklin Switzerland, explores the legacy of the American composer, renowned for blending classical music, jazz and Broadway. The programme features twelve international guests who are experts on Gershwin and key themes (Creative Methods, Film, Europe and Performance).